The Albanian Riviera: The Next Big Adventure for Off-the-Beaten-Path Travelers
- Jennifer DiDonna
- Mar 29
- 4 min read
Updated: 6 days ago
Looking for an off-the-beaten-path destination filled with beauty, history, and culture? Albania is calling. With its dramatic coastlines, untouched nature, and rich traditions, this small Balkan country is quickly becoming a favorite for savvy travelers seeking adventure, authenticity, and affordability.
From the pristine beaches of the Albanian Riviera to the stone streets of ancient towns, Albania is full of hidden treasures just waiting to be explored. Here's your guide to discovering the best of Albania and why it deserves a spot on your travel list.
The Allure of Albania: Where Old Meets New
In Albania, old traditions blend seamlessly with modern life. From the bustling city streets of Tirana, the capital of Albania, to the breathtaking scenery and warm hospitality of the Albanian Riviera, each region has its own unique story.
Albania's rising popularity is hardly surprising. According to statistics from the Albanian National Institute of Statistics, Albania saw a 15.2% rise in tourism in 2024, welcoming 11.7 million visitors, with record-breaking growth boosting the economy and travel appeal. As travelers seek destinations that offer culture, nature, and fewer crowds, Albania delivers in every category.
Hidden Beaches and Turquoise Waters: The Albanian Riviera
Visiting in the summer months? Skip the crowded beaches of Italy or Greece and head to the Albanian Riviera, a stretch of coastal paradise that still feels a bit undiscovered. This 70-kilometer stretch of coast boasts the most stunning blue waters, golden beaches, and quaint fishing villages.
Must-visit spots:
Dhermi – A beach town perfect for relaxation.
Jale Beach – Great for swimming and kayaking.
Himara – A laid-back town with a promenade and scenic boat tours.
Want a little adventure? Rent a kayak or hop on a boat to discover hidden coves and sea caves. It's peaceful, beautiful, and still uncrowded.
Step Back in Time: Explore Gjirokastër
Tucked into the hills of southern Albania, Gjirokastër is a UNESCO World Heritage Site known for its stone-roofed houses and dramatic fortress views. The “City of Stone” feels like a fairytale come to life with its well-preserved Ottoman architecture and hillside fortifications.
Wander its cobble stone streets, stop by a cafe, browse the shops, and don’t miss the Gjirokastër Castle, home to a fascinating ethnographic museum (and once the residence of Enver Hoxha, Albania’s former dictator). It’s one of the best ways to learn about the local way of life and traditions over the years.
Nature Adventures: Theth National Park
For nature lovers, Theth National Park in the Albanian Alps is a must. Known for its dramatic mountain peaks, waterfalls, and crystal clear rivers, Theth is perfect for hikers, photogrpahers or nature lovers alike.
Top experiences:
Hike to Grunas Waterfall
Trek to the famous Blue Eye of Theth
Stay in a traditional guesthouse for a taste of local life
The picturesque mountain villages in this region showcase the continued traditional way of life. Engaging with warm-hearted will make your visit even more rewarding.
Taste of Tradition: Albanian Cuisine
Albania’s food scene is a delicious fusion of Balkan and Mediterranean influences. It’s flavorful and always made with love.
Don’t miss these dishes:
Fërgesë – A mix of peppers, tomatoes, and cheese.
Tavë Kosi – Baked lamb with rice and yogurt, a traditional Albanian comfort food.
Byrek – Flaky, savory pie filled with spinach, cheese, or meat.
Pair these dishes with a local wine. Albania’s winemaking history dates back to ancient times, and many family-run vineyards are even open to visitors.
Cultural Immersion: Meet the Heart of Albania
Albania isn’t just a place to visit, it’s a place to connect with locals. Albania is known for its friendly people. Visiting a local festival, or exploring an open-air market, you’ll feel the warmth immediately. Markets are also a great way to discover local crafts and support local artisans. You can pick up one-of-a-kind souvenirs, like embroidered linens, handmade ceramics or fresh mountain honey.
Unwind in Albania's Natural Hot Springs: Benje Thermal Springs
A visit to Albania wouldn't be complete without a relaxing dip in the Benje thermal springs, near the town of Permet. Soak in the warm, mineral-rich waters while surrounded by mountain scenery and historic stone bridges. It’s the perfect way to unwind after days of hiking or road-tripping.
Planning Your Trip to Albania
Albania is easily accessible from various parts of Europe, with the main airport located in Tirana. From there, you can rent a car, utilize public transportation, or join guided tours to explore. Traveling around the country is generally straightforward, but renting a car is best to enjoy at your own pace. Be sure to familiarize yourself with local driving rules and conditions.
When to Go
Summer (June–September): Best for beach days and festivals.
Spring/Fall (April–June or Sept–Oct): Best for hiking, sightseeing, and smaller crowds.
Final Thoughts: Why Albania Should Be Your Next Adventure
Albania is the perfect mix of beauty, authenticity, and affordability. Whether you're kayaking along the coast, hiking through alpine trails, exploring ancient castles, or sipping wine with locals, there is something truly special here.
So if you're craving a destination that’s rich in experiences yet still flying under the radar, make Albania your next great escape. Trust me, you'll wonder why you didn’t go sooner.
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